Optimizing Your LinkedIn Company Page: Part One

Optimizing Your LinkedIn Company Page: Part One

Today De-de Mulligan, President & Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert talks company pages on LinkedIn. She shares how to optimize them, keep them up to date & why you should be doing this. Episode 0358    ...
October 2019 Social Media News Roundup

October 2019 Social Media News Roundup

Learn about the latest news making waves in the world of social media marketing. Episode 0357   October 2019 Social Media News Roundup   Liz Hey there, welcome back to Liz and Sandro’s Marketing Podcast. We are the podcast that helps companies and marketing...
What to Do When Your Marketing Content Sucks

What to Do When Your Marketing Content Sucks

What do you do when your marketing content sucks? Learn six steps to ensure your blogs, videos & podcasts effectively support your marketing & sales efforts. Episode 0356 What to Do When Your Marketing Content Sucks   Sandro Welcome back to Liz and...
5 Google Analytics Tips for Beginners

5 Google Analytics Tips for Beginners

Sandro goes over five things you may want to consider when setting up your Google Analytics account. ep 0355   5 Google Analytics Tips for Beginners   Liz Hey there. Welcome back to Liz and Sandro’s Marketing Podcast. We help companies and marketing departments...
The Importance of a Call to Action

The Importance of a Call to Action

Today Sandro goes on a mini-rant about Call to Action (CTA) buttons. He discusses how important they can be and how a simple change to your website could lead to a big increase in conversions Episode 0353   The Importance of a Call-to-Action Button   Liz Hey...
Mailchimp in 2019

Mailchimp in 2019

Liz covers Mailchimp’s recent move to a full-service marketing automation platform. Hear her initial thoughts on the changes after testing some of the new features. Episode 0350   The State of Mailchimp in 2019 Sandro [00:00:06] Welcome back to Liz and...