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GDPR and Your Small Business

Liz discusses the European Union's all-important General Data Protection Regulations that will be enforced as of May 25, 2018. We also share how it may affect your business. Liz refers to a webinar she learned a lot from which you can find here. Episode 0288 GDPR &...

Testimonials for Your Website

Today Sandro goes over why it's important to have testimonials on your site & how to go about securing your first few! Episode 0287 Testimonials for Your Website Liz: [00:00:03] Hey there! Welcome back to Liz & Sandro's Marketing Podcast. We are the podcast that helps...

Email Subscriber Segmentation

Today Liz goes over email list segmentation incl what it is, how to begin doing it and why it's important! Episode 0286 Email Subscriber Segmentation Sandro: [00:00:02] Welcome to another episode of Liz & Sandro's Marketing Podcast. I'm Sandro Galindo & along with Liz...

3 Snapchat Updates

Sandro goes over three recent updates to Snapchat including the all new Snap Spectacles, the effects of the GDPR on Snap & unskippable ads. Episode 0285 3 Snapchat Updates Liz : [00:00:01] Hey there welcome back to Liz & Sandro's Marketing Podcast. We are here to help...

Rebranding a Podcast

Liz & Sandro discuss their name change & why they had to rebrand from 60 Second Marketing! Episode 0284 Rebranding a Podcast Sandro: [00:00:03] Welcome to the Liz & Sandro Marketing Podcast. We're the podcast that helps small businesses grow through all things digital...

Additional Social Media Privacy Changes

Today Liz & Sandro go over a few of the changes Instagram & Twitter have made due to privacy concerns. In addition they briefly talk the GDPR law that takes affect May 25th in the European Union. Episode 0283 Additional Social Media Privacy Changes Liz: [00:00:03] Hey...

Meet the Hosts

Liz Hersh

Liz Hersh

Diving into entrepreneurship at the young age of 23, Liz Hersh was determined to create and execute a better approach to attracting clients and customers. Establishing Hersh PR & Marketing in 2009, Liz quickly built a reputation for an understanding of and ability to capitalize on digital media.

Her leadership and knowledge led to fast adaptation of diverse social media platforms and effective implementation of targeted campaigns for small- to mid-size companies. Today, Liz focuses her efforts on high-level business strategy and client relations. Her talent for assessing client needs and designing customized marketing solutions to close gaps and drive growth keeps buyers coming back for more.

Sandro Galindo

Sandro Galindo

Sandro Galindo is a digital marketer focusing on search engine marketing & optimization. He just celebrated his 11th Twitterversary and was named by WKYC in 2009 as one of the 10 Most Interesting Twitterers in NE Ohio (though he’s pretty sure his mom stuffed the ballot). He started in digital marketing by handling social media marketing for small businesses and eventually expanded into event marketing and finally SEO.

He is the founder of SouperBowl CLE, a soup crawl and competition and co-founder of a nachos & margarita festival coming soon later this year.

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