Subscribe now!

New episodes every Monday and Thursday. Listen on iTunes and Google Podcasts.

Leveraging Facebook Messenger for Your SMB in 2020

In November of 2019, Facebook held a Boost w Facebook event in Cleveland, OH. Learn how you can use & leverage Facebook Messenger for your small business incl a chatbot, Messenger ads & adding a Messenger button on your site.

SMB Marketing During COVID-19

Jeff Booher joins us to share advice on handling business disruptions. His insight includes the proper way to treat employees, and the available resources if your revenue has declined. We also dive into best practices for marketing during a crisis and how your organization can continue to engage its audience with so much in flux.

The 5 Specialists You Need to Build a Website in 2020

Building a website is a team effort! It requires expertise from several different disciplines. In today's episode, Liz covers the five people you need to build a great website. Episode 0359 The Five Specialists You Need to Build a Website Sandro Welcome back to Liz...

How to Improve Your LinkedIn Company Page: Part Two

In part two of our conversation with LinkedIn expert De-de Mulligan we learn more about how to optimize your LinkedIn Company page. We talk about taking controversial stands, your company culture, job postings and how to get better engagement. episode 0359   How...

Optimizing Your LinkedIn Company Page: Part One

Today De-de Mulligan, President & Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert talks company pages on LinkedIn. She shares how to optimize them, keep them up to date & why you should be doing this. Episode 0358    ...

October 2019 Social Media News Roundup

Learn about the latest news making waves in the world of social media marketing. Episode 0357   October 2019 Social Media News Roundup   Liz Hey there, welcome back to Liz and Sandro’s Marketing Podcast. We are the podcast that helps companies and marketing...

Meet the Hosts

Liz Hersh

Liz Hersh

Diving into entrepreneurship at the young age of 23, Liz Hersh was determined to create and execute a better approach to attracting clients and customers. Establishing Hersh PR & Marketing in 2009, Liz quickly built a reputation for an understanding of and ability to capitalize on digital media.

Her leadership and knowledge led to fast adaptation of diverse social media platforms and effective implementation of targeted campaigns for small- to mid-size companies. Today, Liz focuses her efforts on high-level business strategy and client relations. Her talent for assessing client needs and designing customized marketing solutions to close gaps and drive growth keeps buyers coming back for more.

Sandro Galindo

Sandro Galindo

Sandro Galindo is a digital marketer focusing on search engine marketing & optimization. He just celebrated his 11th Twitterversary and was named by WKYC in 2009 as one of the 10 Most Interesting Twitterers in NE Ohio (though he’s pretty sure his mom stuffed the ballot). He started in digital marketing by handling social media marketing for small businesses and eventually expanded into event marketing and finally SEO.

He is the founder of SouperBowl CLE, a soup crawl and competition and co-founder of a nachos & margarita festival coming soon later this year.

Drop us a line!

1 + 10 =