GDPR and Your Small Business

GDPR and Your Small Business

Liz discusses the European Union’s all-important General Data Protection Regulations that will be enforced as of May 25, 2018. We also share how it may affect your business. Liz refers to a webinar she learned a lot from which you can find here. Episode 0288...
Testimonials for Your Website

Testimonials for Your Website

Today Sandro goes over why it’s important to have testimonials on your site & how to go about securing your first few! Episode 0287 Testimonials for Your Website Liz: [00:00:03] Hey there! Welcome back to Liz & Sandro’s Marketing Podcast. We are...
Email Subscriber Segmentation

Email Subscriber Segmentation

Today Liz goes over email list segmentation incl what it is, how to begin doing it and why it’s important! Episode 0286 Email Subscriber Segmentation Sandro: [00:00:02] Welcome to another episode of Liz & Sandro’s Marketing Podcast. I’m Sandro...
3 Snapchat Updates

3 Snapchat Updates

Sandro goes over three recent updates to Snapchat including the all new Snap Spectacles, the effects of the GDPR on Snap & unskippable ads. Episode 0285 3 Snapchat Updates Liz : [00:00:01] Hey there welcome back to Liz & Sandro’s Marketing Podcast. We...
Rebranding a Podcast

Rebranding a Podcast

Liz & Sandro discuss their name change & why they had to rebrand from 60 Second Marketing! Episode 0284 Rebranding a Podcast Sandro: [00:00:03] Welcome to the Liz & Sandro Marketing Podcast. We’re the podcast that helps small businesses grow...
Additional Social Media Privacy Changes

Additional Social Media Privacy Changes

Today Liz & Sandro go over a few of the changes Instagram & Twitter have made due to privacy concerns. In addition they briefly talk the GDPR law that takes affect May 25th in the European Union. Episode 0283 Additional Social Media Privacy Changes Liz:...
Facebook Ads Manager Changes

Facebook Ads Manager Changes

Liz & Sandro go over some of the recent changes to Facebook’s robust Ads Manager & how it may affect your small business’ marketing efforts. Episode 0282 Facebook Ads Manager Changes Sandro: [00:00:03] Welcome to Liz & Sandro’s...
Online Privacy in 2018

Online Privacy in 2018

Today Liz & Sandro recap the recent Facebook & Cambridge Analytica news. They also discuss your personal online privacy and the way marketers use data you may now realize is being monitored & stored. Sandro mentions a tweet by Dylan Curran found here....
Google My Business and Q&A Update

Google My Business and Q&A Update

Sandro & Liz go reiterate why you should be updating your Google My Business (GMB) profile and discuss an exciting new development in the Google Q&A portion of GMB. Sandro mentions our Google Q&A episode which can be found here. Episode 0280 Google My...
Digital Tidbits

Digital Tidbits

Today Liz & Sandro go over four tidbits that wouldn’t make up for their own episodes, but are important enough for you to know about. They’ll go over Google Chrome’s Mute Site feature, LinkTr.ee, Instagram’s feed and Google Offers. Sandro...