by Liz Hersh | Apr 20, 2020 | Podcast
If you want to leverage any of the thousands of available plugins for WordPress, make sure you do it right! In this episode, Liz explains how to find suitable plugins, test them in a staging environment and deploy them to your live WordPress website. Episode 0366 ...
by Sandro Galindo | Apr 16, 2020 | Podcast
Sandro goes over what canonical URLs are and why they’re an important part of your on-page SEO strategy. Episode 0365 The Importance of Canonical URLs Liz Hey there. Welcome back to Liz and Sandro’s Marketing Podcast. We’re the podcast...
by Liz Hersh | Apr 13, 2020 | Podcast
Learn three ways to improve your eCommerce email automation workflows. These ideas will promote repeat business and help you outshine your competitors. Episode 0364 3 Effective eCommerce Email Automation Workflow Ideas Sandro Welcome...
by Liz Hersh | Apr 9, 2020 | Podcast
One of the many things we learned at WordCamp US 2019 this past November had to do with User Experience. Learn a few ways to audit your website’s customer experience on a budget! Episode 0363 User Experience Auditing Tips Sandro Hi there and welcome back to Liz...
by Sandro Galindo | Apr 6, 2020 | Podcast
Facebook’s Ad Objectives are meant to be used like a traditional sales funnel. Learn how you can take full advantage of this and optimize your ads using the Facebook Pixel. Episode 0362 How to Use Facebook Ads & Pixel w Your Sales Funnel...
by Sandro Galindo | Apr 2, 2020 | Podcast
In November 2019, Facebook held a Boost w Facebook event in NE Ohio. Sandro & Liz were in attendance & share how you can use & leverage FB Messenger for your small business. Episode 0361 Leveraging Facebook Messenger for Your SMB Liz...
by Liz Hersh | Mar 31, 2020 | Podcast
Jeff Booher returns as a guest w advice on how to handle business disruptions. His insight includes the proper way to treat employees, and the available resources if your revenue has declined. We also dive into some best practices for marketing during a crisis. We...
by Liz Hersh | Dec 12, 2019 | Podcast
Building a website is a team effort! It requires expertise from several different disciplines. In today’s episode, Liz covers the five people you need to build a great website. Episode 0359 The Five Specialists You Need to Build a Website ...
by Liz Hersh | Nov 4, 2019 | Podcast
In part two of our conversation with LinkedIn expert De-de Mulligan we learn more about how to optimize your LinkedIn Company page. We talk about taking controversial stands, your company culture, job postings and how to get better engagement. episode 0359 How...
by Sandro Galindo | Oct 31, 2019 | Podcast
Today De-de Mulligan, President & Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert talks company pages on LinkedIn. She shares how to optimize them, keep them up to date & why you should be doing this. Episode 0358 ...
