by Sandro Galindo | Feb 4, 2019 | Podcast
Learn about eight free tools Sandro & Liz have used & enjoy and how they can help your small business grow! Whether you’re on a budget or just want to try something new, there should be something here for you! Episode 0332 8 Free Marketing Tools...
by Liz Hersh | Jan 31, 2019 | Podcast
In this episode, Liz explains what a true multi-channel marketing campaign involves. She gives an example and explains why multi-channel matters more than ever. Episode 0331 What Is a Multi-Channel Marketing Campaign? Sandro: [00:00:06] Welcome back to Liz...
by Liz Hersh | Jan 28, 2019 | Podcast
Today Liz & Sandro reflect on the State of Social Media as we begin 2019. They go over a few stats, how paid social is the only mindset & give some thought to ways a small business in 2019 can still grow via social. Episode 0330 The State of Social 2019...
by Sandro Galindo | Jan 24, 2019 | Podcast
Our first roundup of the new year. Today Sandro talks G Suite price increases, a new Twitter web page, Instagram selling followers, Fyre Festival and a new way to share Facebook Events. Episode 0329 Digital Marketing Roundup Jan 2018 Liz: [00:00:03] Hello....
by Sandro Galindo | Jan 14, 2019 | Podcast
Reviews are once again making news in the world of digital marketing. Today Sandro goes over a couple of news items including a Yelp algorithm update & fake reviews. Episode 0328 Help with Yelp 2019 Liz: [00:00:03] Hey there. Welcome back to...
by Liz Hersh | Jan 10, 2019 | Podcast
Recently Liz noticed two articles pointing out the growing dominance of Amazon. They’re hosting your website, putting out news (Washington Post), have a contract w the FBI for facial recognition services, deliver your groceries, create tv shows & films and...
by Sandro Galindo | Dec 27, 2018 | Podcast
Sandro goes over a few social & SEO updates incl: Instagram alt text, a Buffer IG stories creator and zero link results on Google. Also, Liz gives an update on Facebook custom audiences! Ep 326 December 2018 Social Media and SEO Round Up Liz:...
by Sandro Galindo | Dec 24, 2018 | Podcast
Today we go over Google Messaging for your small business. It’s been around over a year, but we just began trying it out. Today we share what we like, don’t like & let you know if you should try it. SIDE NOTE: Thanks to some checking by one of our...
by Liz Hersh | Dec 20, 2018 | Podcast
Liz shares a few takeaways from her 2018 Giving Tuesday campaigns. Liz and Sandro share a few other insights on collecting donations through Facebook and advertising during the holidays. Episode 0324 Giving Tuesday Take Aways Sandro: [00:00:06] Welcome...
by Sandro Galindo | Nov 29, 2018 | Podcast
Sandro goes over the basics of small business reputation. He discusses claiming your profiles on various sites, responding to positive & negative reviews & how to respond. Episode 0323 Reputation Management Basics – 2018 Liz: [00:00:06]...
